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McCain Foods India was recognised at FICCI’s 5th Sustainable Agriculture Awards 2025, taking second place in “Farm-Level Sustainability Initiatives while Sourcing.” The December 15 ceremony in New Delhi cited McCain’s farmer-centric sourcing model, field demos, agronomy support, efficient water use, soil-health improvement and responsible input management, to lift productivity and resilience across its potato supply chain. Executives said the programme builds a traceable, resource-efficient network and strengthens farmer livelihoods.